Fashion Photography Goes From the Web to Your Wall
The cliché says a picture is worth a thousand words. Well, at “The Sartorialist” exhibition now being shown at the Adamson Gallery five blocks from Dupont Circle, the photographs are more likely to leave you speechless.
The exhibition features selected works from the popular blog, The Sartorialist, which was created by Scott Schuman, a fashion industry maven and photographer turned blogger. Updated almost daily, the blog is composed of snapshots of real people who inspire Schuman with their sense of style. He photographs people of all ages and sizes, bringing to life the diversity of fashion for the entire Internet to see. Now that “The Sartorialist” has been featured with two exhibitions, first at the Danziger Projects in New York City and currently at the Adamson Gallery at 1515 14th St. NW, Schuman’s work has been taken to the next level in terms of form.
The exhibition itself is a series of 38 8.5--by-12.75-inch prints, simply framed and arranged in the small, white-walled Adamson Gallery, with nothing more extravagant than the title “The Sartorialist” printed on the wall immediately viewed upon entrance.
In contrast to the small photos on the Web site, “The Sartorialist” exhibition with framed photos is a whole new experience: Though the photographs in the exhibit aren’t inherently large compared to other works of art, the fact that they are visible in print and placed at eye-level have a stunning effect. (It certainly beats slouching in front of a computer screen.) Rather than focus simply on the fashion style of the subject, the viewer can also enjoy Schuman’s expert photography skills in terms of exquisite composition, lighting, focus, framing and the variety of different backgrounds.
Many of the photos are simply breathtaking, and the simplicity of the exhibition itself allows the viewer to truly see the photographs more as art than fashion.
In addition, the absence of any titles, explanations or comments from the photographer allows for the subjects’ situations and feelings to be left up to the imagination of the viewer. Some photos that stand out are a close-up of a black man in a black suit and hat, set against the slightly blurred background of a blue storefront; a profile of a woman in a tweed jacket on a sunny day, the red soles of her Christian Louboutin black pumps noticeable to the couture lovers; and a young woman wearing yellow, framed by the bright green shrubbery of a French garden, with a chateau-like building blurred in the background.
The transition from Web blog to art exhibition has been well-received by the public.
Erin Boland, assistant director at the Adamson Gallery, explained the popularity of the opening and the Sartorialist himself: “It was like a mob scene, you couldn’t move. It was crazy. Everyone wanted to meet him, get his autograph, take pictures with him. The response was one like we’ve never had before here. And it is still a quite popular show … There has just been a huge response overall. People have even been driving from New York to see it.”
Named one of the top 100 design influencers by Time magazine, The Sartorialist has brought real-life, everyday high fashion to the masses. Schuman, now often referred to by the name of his blog, takes the photographs while traveling to some of the most fashionable cities in the world — New York, Paris, Milan, London — for other work like his monthly page in GQ magazine. On the blogger himself, Boland said, “He was great; really charming, very articulate and smart. He talked to everybody and answered all their questions. He seems to be really positively affected by the response from the blog.”
Surely the positive effects of the blog’s success are felt as much by Schuman as by his avid fans, and even more so for those who get the opportunity to see his photographs in print. That’s something to write about.
“The Sartorialist” Exhibition is being shown for free at the Adamson Gallery, located at 1515 14th St. NW, Suite 202, until April 26, Tuesday-Friday 11:30 a.m.-5 p.m., Saturday 12 p.m.-5 p.m.







Post new comment