Georgetown University’s Newspaper of Record since 1920

The Hoya

Georgetown University’s Newspaper of Record since 1920

The Hoya

Georgetown University’s Newspaper of Record since 1920

The Hoya

MSB Hunts for Followers, But Do They Listen?

By TM Gibbons-Neff October 11, 2013

Although the McDonough School of Business’ recent social media campaign has placed it on the top-10 list of business schools for social media reach, analysis of the campaign reveals that it has not...

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