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Georgetown University’s Newspaper of Record since 1920

The Hoya

Georgetown University’s Newspaper of Record since 1920

The Hoya

Aramark to Provide Burger Delivery Service to Dorms

DAN GANNON/THE HOYA Georgetown Dining will deliver Elevation Burger “Jack Packs” to student dorms on weekends. The packs will feature four burgers, four drinks and four fries for $29.99.
DAN GANNON/THE HOYA
Georgetown Dining will deliver Elevation Burger “Jack Packs” to student dorms on weekends. The packs will feature four burgers, four drinks and four fries for $29.99.

Georgetown Dining began a pilot program Saturday which allows students to order Elevation Burger dorm delivery on Saturday and Sunday from 11 a.m. to 3 p.m. The order, which is dubbed “Jack Pack,” includes four burgers, four fries and four sodas for $29.99.

The promotion was devised by the Georgetown Dining marketing team during a weekly meeting, Aramark Marketing Manager Adam Solloway said. Aramark will evaluate the program at the end of each week, but do not have a set timeline for how long the pilot will last, Solloway said.

“We are piloting the program on weekends as the business is slower, which will help ensure better execution of the pilot from an operations perspective,” Aramark Marketing Manager Adam Solloway said.

The design of the Jack Pack and its four-person serving size came with students’ studying and socializing habits in mind.

“We feel a bundled pack will generate more interest as students tend to socialize in groups and it allows our operations team the ability to maintain consistent service with the high volume of anticipated orders,” Solloway said.

The service is not being offered in the evenings because the marketing team foresaw more weekend and morning demand based on customer feedback, Solloway said.

Currently, the Jack Pack includes only an Elevation Burger with no vegetarian or vegan options. It comes with all the original toppings, lettuce, tomato and sauce, though extra toppings are an extra charge.

Delivery is free and students can pay with credit cards, flex dollars or debit dollars. Aramark employees will deliver the food.

The program may include additional labor to accommodate the delivery service after the success of the pilot is evaluated, Solloway said.

Matt Ching (COL ’18) said he thinks that Elevation Burger will have greater success now that it is offering delivery.

“Elevation Burger is really elevating their game with this new policy,” Ching said.

Austin Hong (COL ’18) said the offer is a fair price for a fair meal.

“I am ready and willing to give $30 for an equivalent amount of calories and sustenance,” Hong said.

Margot McCloskey (COL ’18) said that she is disappointed the service does not extend to evenings.

“I think that it totally should be a late-night snack, but I also think that it’s a really great idea because a lot of times at Leo’s the food gets really stingy.” McCloskey said. “I definitely think that they should add it to later times. What’s the point of stopping at 3 p.m.? I feel like they would make more money late at night because personally a lot of times it’s hard to get four people together during the middle of the day.”

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